Perfume craftsmanship began in ancient Egypt and was further improved with the use of ancient Romans and Arabs. During the Renaissance, it was mainly nobles and wealthy people who covered body odor after using the toilet; and with the funding of these powerful people Nowadays, the perfume industry is booming day by day. Today, aromatic essential oils are also widely used. Whether it is improving health or providing mental assistance, they are of great importance. However, for a long time, the fragrance market has been dominated by international manufacturers, and its position is still limited. Ruize Enterprise in Sanying Industrial Zone has chosen the automotive market, which has been ignored by major international manufacturers, and has gradually gained a leading position in the automotive air fragrance market. It currently has 127 patents in 8 countries and has launched thousands of products, which are exported. More than 35 countries. The story of Ruize's success is made by persistence and not giving up. The founding of Ruize Enterprise starts with the general manager Huang Qijuan. After getting double master's degrees from abroad, she worked in the United States for a period of time and later decided to return to Taiwan to be with her family. She joined a local company that produced household air fragrances. Not long after she started working, the company announced its closure. She discussed with several colleagues and decided to jointly invest in a business and entered the air fragrance industry by accident. Not long after, colleagues one by one found other jobs and quit the company. Huang Qijuan was unwilling to lose the money she invested and decided to continue to persevere, thus achieving today's success story. Recalling more than 20 years ago, General Manager Huang said that in the early days of establishing Ruize, he used his home as a company. There were only two rented tables inside, the living room was the office, the kitchen was the seasoning room, and the garage was the production line. Because of the company At that time, I had just started my business and could not afford to pay too high a salary, so the employees I found were all mothers who were employed for the second time. This was a difficult road! Under the leadership of Mr. Huang, Ruize Enterprise has gradually evolved from family OEM to factory automation and systematic production, and has become the designated manufacturer of world-famous brands! Ruize, a 100% MIT company that deeply cares for disadvantaged enterprises on the ground, has been working silently in the field of public welfare. Mr. Huang said that since Ruize has made profits, it will continue to make fixed donations every year. He hopes that It has helped some relatively weak units that may not have high visibility. In addition, it has also developed a series of public welfare fragrance products such as "Magnolia Fragrance Tablets" for the Magnolia Mother-in-law who shuttles around the train. I hope to get more echo. In addition, Ruize Enterprise also combines Yingge's famous ceramic culture to integrate fragrance products with local characteristics, and organizes a number of student design competitions. At the same time, it is deeply involved in the field of local care, sponsors the Yingge Industrial and Commercial Volleyball Team, and spares no effort to cultivate students. , Yingge Industrial and Commercial Volleyball Coach Liu Zhongxian said that with the help of Ruize Enterprise, the equipment and equipment of the team players can be used without worries, and Ruize is also willing to provide relevant internships and provide local young people with Employment Opportunities. Completing the corporate social responsibility report with a people-oriented approach. In 2017, Ruize Enterprise's tourism factory, which combines education, public welfare, and green energy and environmental protection, officially opened in April. As early as 2005, it had launched the product design of MV breathable film, which can reduce product volume and weight, and reduce carbon emissions during transportation. At the same time, it also joined the "Little Small and Medium Enterprises Office"-Green Little Giant Mentoring Program of the Ministry of Economic Affairs to complete the corporate social responsibility report and greenhouse gas inventory information. General Manager Huang Qijuan said that Ruize has always been implementing corporate social responsibility, but under the leadership of a professional team, the company can do it in a more systematic and systematic way. Through this coaching, Ruize There are more systems that can continue to do this sustainably. Faced with the gradual expansion of the company's scale, Ruize has begun to think about the next stage of the future. The goal is to deploy its own brand around the world and gain greater growth space and market recognition. In the future, the company's growth will be more macroscopic, and we are looking forward to it. Able to gain a larger market share in the market and move towards the world. In order to enhance the green competitiveness of enterprises, the Small and Medium Enterprises Division of the Ministry of Economic Affairs has entrusted the Quality and Environmental Safety Department of the Plastics Center to implement the "Green Little Giant Mentoring Program for Small and Medium-sized Enterprises", which is committed to assisting manufacturers in complying with international environmental protection requirements and promoting green product design and marketing. If enterprises are interested in green If you have further interest in related topics, you can link to the SME Green Environmental Protection Information Network at http://green.pidc.org.tw/index.php, or contact 04-2359-5900 extension 301; E-mail: janet@pidc .org.tw Commissioner Xie Minggui inquired about service project details.
